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What is hypnosis?

In the words of the ones who shaped it.

Not the Hollywood kind. No swinging watch, no one losing control. Hypnosis is older than its name. In 1779 Franz Anton Mesmer, the man the word “mesmerize” comes from, called it animal magnetism and credited an invisible fluid. In 1784 a French royal commission that included Benjamin Franklin tested his claims and found the effects came from imagination, not magnetism. In 1819 Abbé Faria placed the power where it belongs: in the person receiving it, not the one giving it.

In 1843 the Scottish surgeon James Braid gave it the name we still use and tied it to focused attention. Bernheim and the school at Nancy made suggestion its engine; Émile Coué turned it inward as autosuggestion. In the twentieth century Clark Hull brought it into the laboratory, Dave Elman taught it to physicians and dentists, and Milton Erickson made it conversational: a story told so well the listener goes somewhere. Today it is studied at Stanford and defined by the American Psychological Association.

What never changed is the mechanism: focused attention, and a mind willing to accept an idea.

Different words, one agreement:
focused attention, and a mind ready to accept a new idea.

The Right Voice

Every word lands somewhere.

Language + timing + technique = art.

Hypnosis runs on language: the words chosen, the pace they arrive at, what is said and when, and what is left unsaid. A word too soon breaks the moment; the right word at the right time opens the door. That is why the voice you go into trance with matters, and why finding the right hypnotist matters as much as finding a good one.

So the first conversation is me listening. Not selling, not scripting. Listening, to learn whether we are the right fit. If we are, you’ll know without either of us saying it. If we aren’t, I’ll tell you, and point you to someone who is.

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A private practice · by appointment · doors open January 1, 2027